Paid search ads typically appear above and below organic search results. Our team stays up to date with Google’s best-practices. We utilize keyword research, and manual and dynamic techniques to identify the best search terms for your campaigns. Target customers are identified and linked to your landing pages. Continual ad monitoring, budget management and reporting are key components of our PPC services.
Display ad campaigns are one of the best methods for instant brand visibility. Our creative services team can design compelling ads focused on engaging your target customers. Our clients have seen success with static, video and animated ad campaigns. Best of all, the content from display campaigns can be strategically leveraged across social and other online channels, providing a consistent marketing message.
Retargeting is an effective low-cost option to refresh customers on your brand and products. Retargeting campaigns can show an up-to 10x greater click-through-rate than display and search ads. As with all our marketing services, constant monitoring and management of ad budgets will ensure consistent and cost-effective results.
All of our ad campaigns include bi-monthly check-ins and detailed monthly reporting.