Conversion-Driven Design is a smarter way of designing an eCommerce website. Lead by our Conversion Experts, the design process is based on research-derived best practices and digital psychology.
What should go on the homepage? How long should my product descriptions be? How many filters are too many? These are the type of questions the Conversion Experts help answer. Every year, we update a checklist of 200+ research-derived best practices pivotal to increasing conversion rates for ecommerce websites.
Your buyers think they know how they make purchase decisions. The truth is they don’t, but we do. The Kensium Conversion Experts leading your project spend their waking hours studying the reasons behind buyers’ decisions and apply their findings to your website under the principles of digital psychology best practices.
The guidelines are organized into the fundamental pillars of the eCommerce experience:
You’ll get insightful explanations and recommendations for areas of improvement to make your website more effective at driving CRO.
Screenshots and text descriptions will help you identify where and how your website is failing to meet the standards and what you can do to fix it.
Based on Homepage & Sitewide guidelines, we give you your website global scores.