eCommerce

eCommerce

Obtaining quick online responses is a key factor for any webstore’s success. One tool that sophisticated merchants leverage is Fastly, a CDN (Content Delivery Network) that operates between your Magento store and your customers. Its primary role is to provide a caching layer in front of your Magento site.

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After eight years of being an advertising-based service, Google recently took a massive step by opening its shopping search results to unpaid, organic listings.

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The study of human psychology and behaviors has been invaluable to the field of sales and marketing. Personalization becomes key to acquiring and keeping customers on your website.

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Kensium worked intensively to create a new Magento 2 website for one of the world's most venerable whisky brands, just in time for their biggest selling day of the year: Scotland's Festival of Music and Malt.

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Having a ton of backorders is what we call a “champagne problem.” It means your products are well received by your customers, and sales are so high that you’re struggling to keep up with demand.

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A tough decision for all the merchants migrating to Magento 2 will be deciding between Magento Open Source (OS) and Magento Commerce Edition. Each edition has its own set of pros and cons, detailed in this guide.

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