Articles

Articles

Referral marketing campaigns spark word-of-mouth advertising. Word-of-mouth is one of the most powerful marketing tools at your disposal.

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The holidays are the #1 time of year for eCommerce fraud. According to Consumer Reports, the first 20 days of November 2019 resulted in over 60,000 potential scams in the U.S., targeting 26 popular brands. 

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The study of human psychology and behaviors has been invaluable to the field of sales and marketing. Personalization becomes key to acquiring and keeping customers on your website.

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A tough decision for all the merchants migrating to Magento 2 will be deciding between Magento Open Source (OS) and Magento Commerce Edition. Each edition has its own set of pros and cons, detailed in this guide.

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One of the many unfortunate business consequences of the COVID-19 pandemic has been that the reliable supply chains we took for granted risk disruption.

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The outbreak of COVID-19 has starkly illustrated the need for digital and remote capabilities in numerous distribution companies. Suddenly, distribution companies that have been putting off technological upgrades find themselves in a situation in which they need to support a remote workforce and fast.

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